Desert Horizon
Raml
Sand records movement, wind and passing time—then takes a new form.
Discover the watch ↗OUR STORY
The beginning of HOQBA
01
The beginning of HOQBA
I have always been an ordinary watch enthusiast, drawn to the character and detail of the objects we choose to wear every day. But I found myself searching for something different—something that carried meaning beyond its design or the name on its dial.
I wanted the watch on my wrist to feel connected to a place, a material and a story. That desire became HOQBA: a contemporary watch house inspired by the landscapes, heritage and materials that have shaped us.
Founder, HOQBA
02
Why the name?
HOQBA means an era—a period remembered not only by the passage of time, but by what it leaves behind.
The name reflects our belief that a watch should be more than an instrument for measuring time. It should carry a trace of where it came from.
03
Why these first four?
The First Theme began with four materials that carry recognisable memories of this region. Each became a different way of expressing time.
Stratified Stone
Atlas
Stone gives time a visible structure: pressure, elevation and layers formed across ages.
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Mother of Pearl
Lu’lu’
The pearl carries the memory of the Gulf—something luminous discovered beneath the surface.
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Damascus Steel
Foulath
Steel becomes character through fire, pressure and craft. Its pattern records transformation.
Discover the watch ↗04
The first chapter.
HOQBA is not the continuation of an inherited watchmaking dynasty. It is the beginning of something new—created by an enthusiast, for those who want what sits on their wrist to mean something.
Discover the First Theme